JOSEPHINE designs contemporary FINE JEWELLERY for the modern induvidual, creating heirlooms for future generations. Each creation is defined by the sensuality of its volume, a love of surprising contrast, a reverence for its artistic inspiration.
The brand started as an idea inspired by Empress Joséphine Bonaparte. She was a rebel for her time. She did her thing, went against the flow and was seen by many as inappropriate both as an empress, but also as a contemporary woman. First and foremost, she was a trailblazer when it comes to fashion and style. She was known for her unique and daring fashion choices, which often went against the traditional and conservative styles of the time. She was also known for her love of jewels and accessories, and was often seen wearing bold and extravagant garments. In short, she was a trailblazer who broke the norm and set new standards for women in her time and is a source of inspiration for JOSEPHINE.
In a time with a lot of stress, pressure and perfectionism, our JOSEPHINE lives her life without compromise. She is rebellious, sensitive, weird, effortless, goofy, relatable and alive.
The rose is the main inspiration for all our jewelery in one way or another. Empress Josephine was known for her great love of roses and her huge rose garden at Château de Malmaison. The empress was known as Rose until Napoleon insisted on calling her Joséphine.
The rose has a significant symbolic place in society. Its mesmerizing flower represents love, beauty and desire, while the thorns on the rose that protect the beautiful flower remind us that nothing in life is perfect and represent diversity and edge.